Increase service profits.
Track customer's service experience.
Generate additional sales opportunities.
Improve CSI scores.
Sample Service Survey:
1 | Were you greeted and welcomed to Buddy Jones Ford Lincoln/Mercury when you arrived? | Yes/No/NR |
2 | Was your vehicle ready in the time promised? | Yes/No/NR |
3 | Did your service advisor keep you informed of repair/service progress and call you when it was ready? | Yes/No/NR |
4 | Did your Service Advisor explain the charges and the repair to you? | Yes/No/NR |
5 | Did we correct all of your vehicle problems on this visit? | Yes/No/NR |
6 | If the concern was not fixed, was it because: (Choose which is most appropriate)? | Response |
7 | You could be receiving a survey from the manufacturer. Can we count on you to send yours back, indicating that you were contacted by the dealership and that you were completely satisfied? | Yes/No/NR |
8 | Will you return to the Service Department and recommend it to others? | Yes/No/NR |
9 | Did you purchase your vehicle from Dealer? | Yes/No/NR |
10 | Which of the following best describes when you will be in the market for your next vehicle? | Response |
11 | What, if anything, can we do to improve your service experience at DEALER? | Essay |